Archives for : Online Marketing

When is It Time To Give Up And Accept failure?

As an online marketer, we often get frustrated and dismayed with our current results. Over the past year and a half I myself have had that day where I sat and wondered was my future as an Online Marketer going to pay off. If you are currently a marketer I am sure you share my experience. If you are a person thinking of getting involved in marketing I can assure you that you will have days when you wonder about that same question.

For someone to think that everything will work perfect every day is not reasonable.

The easy answer to the question of When Is It Time To Give Up And Accept Failure is NEVER !

The moment you accept failure you have just ended your career as a marketer. More importantly you have ended any Entrepeneur experiences you will decide to get involved in on the horizon.

The task is to sit back and think about the components of your business that are not working for you and retool. retooling does two major things. One, it gets your head back in the game and Two, is gets you back to being an Entrepreneur and experimenting with your creativity and business skills.

Find the elements of your current business plan that are not getting the job done and retool. Get some friends to come in and look at what you are doing and offer suggestions. Google for ideas of how to overcome something that may be a roadblock. Most importantly DO NOT GIVE UP! The only way you can fail as an Online Marketer is to give up..

If you want the income and lifestyle changes that go along with your own business, from anywhere you want to be then you need to reinvent yourself and your business practices and get refocused on what is important.

Trust me, with enough failures, re-thinking time, honest evaluation of your current business plan, you will find a path that leads to success.. You need to decide now if you want that life style and then NEVER give up on your dream.

The Most Costly Mistake For New Online Marketers!

Why is everyone is such a hurry to build an online business and have no understanding of the actual foundation for the business you are building. I see so many new online marketing people opting into a program, and first thing they do is scour the internet for things they can SPEND MONEY on to make the job easier. $50 here, $99 there and oh yes, there are those $30.00 a month charges as well.

If you have a marketing business that is making money then cool to invest in ways to improve your time management and productivity. If you are just starting, not so cool.. You need a foundation for your business that allows you to understand how the end customer thinks and reacts to your marketing efforts. You need to see what happens when you run an ad somewhere and the effect that ad has on your overall growth. If you toss that responsibility out to some program like something that would auto follow and build your Twitter following. You have learned nothing. More importantly you have spent precious investment money that could be used much wiser on other efforts of your business.

Think about starting a hot dog stand. You buy every auto feature you can to save you work, you get your supplies, and you have no idea how to interact with the people that come up to your stand. Selling hot dogs is about building relationships with customers that keep coming back.. Building an Online Marketing business is exactly the same thing.

Take some time and do it the old fashion way, get your Twitter followers and unfollow yourself. You will learn so much more about the things you need to do to understand and build a strong business. After six months, go get the program to help you save time. By then your efforts and education will have provided you with income to afford the extras. Good Luck With Your New Business!

Do You Market Online? Have You Built Your Marketing Hub? Start Now !

Most people get started in Online Marketing by being frustrated about a job, money etc and go out and look for something to fill a need. They find that dream product, signup and start Tweeting, Facebooking, Blogging, etc… They don’t have a real business plan, they just know they want the millions of dollars offered by the ad they just read.

It is true that you can make some great money marketing online but it is just like any other business out there, it takes some planning and organization. In the Online Marketing world that comes down to a central place that we call a Hub … Think of the hub like the Space Station.. It was planned out from the beginning and assembled in pieces with the thought in mind that when it was done they had something that served the overall purpose of the build out. Our Hub is going to be a place to go that allows anyone interested in YOU, to find out what you are really about and have an opportunity to join your team.

Hub Image

The key here is planning your hub now so that you do not have to come back and redo all of your branding and marketing efforts to be organized for incredible Online Marketing Earnings. Start by finding a name you want to brand yourself with. It may even be your own name. The key is make sure your name is available in Twitter, Facebook, YouTube, MySpace, etc ,, so that you can have an organized Hub that everyone knows how to find you. Make sure your email address aligns with your hub and by all means your web real estate needs to be inline with your Hub home as well.

By starting with this simple organization technique you not only position yourself to solve the problems you started this journey to resolve, you also establish your home and business front that in the future everyone will come to know as your home and hub. Your success from your first project will springboard into other projects and your Hub will always be a place that people can connect with you. Hope this helps!

Finding Time For You Has As Much Value As 24/7 At The Computer

Being an internet marketing wizard can be very demanding. I have found that it is entirely possible to fill every second of a 24 hour day with things to do that will make your online business stronger and more productive than it was the day before. I can also tell you that if you try and do it all you will burn out and your efforts will create more negative results than positive. No matter what has to be done today, I am watching golf.  I come up with some of my best ideas when I am away from the computer and just working on me. There is no way you can do everything, every day. If you start the day making sure your priorities are in order, you stand a great chance of getting the mission critical elements taken care of and then working on you, you most important employee in your business. Time away from the business can have just as much value as time working at the business. Try it….. I promise you will be more productive when you return !